Tell Employees What You Want Them to Strive for (in as Few Words as Possible)

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By Dr. David Rock (Director, The NeuroLeadership Institute)

When Joe Whittinghill came into his role as general manager for talent, learning, and insight at Microsoft, the tech giant’s leadership model was characteristically thorough. There were eight competencies leaders needed to succeed, 10 behaviors that marked inclusive diversity, five things employees had to do in order to flourish, and over 100 skills you needed to train on, depending on your profession. These components “were not memorable,” Whittinghill said. “They were exhaustive.”

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